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Hot topics, Uncategorized
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Bigwigs in barbecue

From family affairs to new startups, experts share their secrets

With the Fourth of July quickly approaching, it’s prime time for barbecue. Many pit masters pick beef as their meat of choice — think classic, smokey brisket and tasty beef ribs. Yum! The Culinary Center recently hosted the annual Brand Ambassador Summit, welcoming chefs from all over the country, including a handful of barbecue specialists […]

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Hot topics
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Put it to the test

“Nicole, I think you have cancer,” the doctor told me. That stopped me in my tracks, as it would anyone. Unbelievable. I’m young, a picture of health — there’s no way this was happening to me. But there I was, 25 years old, sitting in a doctor’s office, hearing the data points that suggested otherwise. […]

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21st Century Beef Group
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The 1st grade approach

Show and tell with the 21st Century Beef Club

Remember when you were six? Being chosen for “show and tell” was a big deal. My elementary-age kids have brought their class everything from Indian beads dug on the family ranch to a misshapen egg their chicken laid. A newborn baby sister has even made a school appearance once or twice. As they selected items, […]

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On the road
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From the beginning

My mom does this thing with movies that I’ve just never understood. She’ll scroll through the channels, find a film and invest in it – even if it’s halfway over. “Mom! We have no idea what happened in the beginning,” I’ll say with a smile and a tinge of frustration. In reality, it matters none. […]

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On the road
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The Kansas coincidence

The basics of quality beef production know no borders

Driving from Kansas to Ohio, farmland stretches out to the north and south of Interstate 70. Rolling hills that remind me of home soon begin to climb higher, and trees grow thicker alongside streams. “And people say this isn’t scenic?” I say aloud behind the wheel of my neatly-packed Nissan headed east last week. It […]

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